Domains and SEO

Settings → Storefront holds the technical setup for the built-in storefront: how it’s served, custom domains, maps, analytics, and search behavior. (Visual and content settings live under Storefront → Appearance instead — see Appearance and theming.)

Legal pages

The footer links required for a compliant site: Privacy policy, Terms & conditions, and Imprint (Impressum). Each can point to an external URL or to a CMS page you’ve built. The imprint and privacy policy are required before your storefront can go live, which is why they sit directly above the publish switch.

Publishing

Publish storefront controls whether your site is live. New storefronts start as a draft and return a maintenance page until you publish. Reynt blocks publishing until the imprint, privacy policy, a notification email, and a payment method are set — each unmet item in the checklist links to the setting that closes it. See the checklist in Storefront overview.

Custom domains

By default your storefront is served on a platform domain. To use your own:

1. Under Custom domains, add your domain (e.g. booking.mydomain.com).
2. Create a CNAME DNS record for it pointing at your platform base domain (Reynt shows the exact target).
3. Use Verify DNS — the domain’s status moves from Pending DNS to Active once the record is found.
4. Set one domain as Primary if you have several; it becomes the canonical address for links.

Map tiles

The storefront’s maps use a tile provider (MapTiler by default), with Streets, Satellite, or Outdoor styles. On the default platform domain you can leave the provider key empty to use the platform default. When you serve the storefront from your own custom domain, your own provider key is required — the platform key only works on platform domains, so maps won’t load on a custom domain without it.

Analytics and tracking

Add your Google Analytics 4 measurement ID to track storefront traffic, and a Google Ads tag ID with per-goal conversion labels (checkout/booking, leads, and phone clicks) if you run ads.

Search behavior (in brief)

Settings → Storefront also tunes the search experience — covered in depth in Search and maps:

• Search result pagination — numbered pages with a total count, or lightweight Previous/Next; and how many properties show per page.
• Search ranking — the quality-score weights and per-tag boosts behind the “recommended” sort.
• Distance filter values and search filters — the thresholds and price-slider ceiling offered to guests.

SEO

The storefront is built for search engines out of the box:

• Locale-prefixed URLs — each language has its own URL path, and pages carry hreflang alternates so search engines serve the right language.
• Per-language sitemaps using each page’s translated slug.
• Cross-language redirects — if a guest hits a page’s slug in the wrong language, the storefront redirects to that language’s canonical URL.

See Multilingual content for how translated slugs and hreflang work.

URL redirects

Use Settings → Configuration → Redirects to preserve SEO when migrating from an existing site or after changing a slug. Each redirect has a source path, a target path, a match type (Exact or Prefix), a status code, and an enabled toggle. Old URLs then forward to the new ones instead of returning not found.